Cleveland, OH and Lod, Israel: Simbionix USA Corporation (Simbionix), a developer of medical simulators and hands-on curriculum for training medical professionals, today announced that William E. Lewandowski will join the company as the US Marketing Director on November 10th, 2008. Gary Zamler, Simbionix CEO stated, “Over the past two consecutive years, Simbionix has enjoyed double digit revenue growth in both our International and Domestic markets. We are particularly pleased to have someone of Bill’s caliber join our expanding US organization to increase the momentum as we rollout new and exciting products such as ‘PROcedure Rehearsal Studio’ the Simulation Industry’s first patient specific technology.”
Bill brings to Simbionix a unique background with over 20 years of experience in the business of training and simulation in the aviation, defense and medical industries. For the last 3 years, Bill has been an independent consultant in the acquisition, development, use and validation of simulation and training devices to a wide range of clients in Asia, Europe, and the United States. Inbal Mazor, Simbionix Corporate VP Marketing stated, “Bill’s experience and knowledge will assist us to maintain our market leadership position within the medical education and simulation markets. We are pleased to have Bill join Simbionix and lead our US marketing efforts.”
In addition to his consultant work, Bill has held key positions in the training and simulation industry. Bill held the position of Vice President for Simulation Systems, and later Business Development, for a producer of medical simulations. He oversaw the development of medical simulation products and established development contracts with leading medical device companies. At FlightSafety International (a major international producer of flight simulators and commercial aviation training), Bill managed a division that developed Federal Aviation Administration (FAA) certified training products, which included instructor-led courseware, eLearning, and non-motion simulations. He was also instrumental in winning curriculum development contracts with major airplane manufacturers in Brazil, Canada, France, Israel, and the United States.
Bill rounds out his business experience with solid academic credentials. He holds a Master of Science (MS) degree in Instructional and Performance Technology from Boise State University, Idaho, and he is currently pursuing a research Doctor of Philosophy (PhD) degree in Health Science at the University of Liverpool, UK. He has published and presented in professional medical society venues and has served on publication peer review committees for instructional design and medical societies. Bill is a member of the American Society for Training and Development, the International Society for Performance Improvement and the Society for Simulation in Healthcare.